Ext Object


Fields marked with asterisk (*) are optional.

Ext Object Properties
Value Type Description
dsp_uuids* object key-value user ID pairs to support direct-like user syncs, see the Supplier First-Party User-Matching section for more details.
google_query_id* string

This represents a unique ID for the overall query. In the event that there are multiple call-outs for a query, all call-out requests for that query will contain the same google_query_id, see more here: https://developers.google.com/authorized-buyers/rtb/openrtb-guide#bidrequestext

It is highly recommended to include this ID if you are selling Exchange Bidding Dynamic Allocation (EDBA) sourced inventory through BidSwitch to Google DV360.