Bid Media Ad¶
Value |
Type |
Description |
---|---|---|
id |
string |
(Required) Creative ID to assist with ad quality checking, for example
Note: Sometimes a Supplier’s CA Service bans creatives seen in both
secure (HTTPS) and non-secure (HTTP) forms, e.g. AppNexus. Therefore it is
recommended to have separate IDs for secure and non-secure versions of the
same creative, e.g. |
adomain |
array of strings |
(Recommended) Advertiser’s primary or top-level domain for advertiser
checking. This can be a list of domains if there is a rotating creative. Note
that some Suppliers allow only one domain. To those Suppliers BidSwitch only sends the
first domain from the list, for example, |
iurl |
string |
Sample image URL (without cache busting) for content checking.
Note: required for banner bid requests, e.g.
|
cat |
array of strings |
The category of the creative based on the categorisation specified in the
REQUIRED in bid responses to BrightRoll SSP (RMX), MoPub, Smaato and
YieldOne bids. If the Supplier only accepts one category in the bid
response the first array element will be used, for example, |
cattax |
int |
The taxonomy used for the
|
lang |
string |
The Alpha-2 ISO 639-1 code for the creative’s language, for example,
REQUIRED in bid responses to BrightRoll SSP (rmx). |
attr |
array of integers |
Creative attributes as defined in the OpenRTB protocol, for example,
|
secure |
int |
Flag to indicate if the creative is secure (i.e., uses HTTPS for all assets
and markup), where |
audio* |
Object |
(One of Required) see Audio Ad |
display* |
Object |
(One of Required) see Display Ad |
video* |
Object |
(One of Required) see Video |