Request Extension¶
The ext
contains a number of fields required for trading but which are not
in the OpenRTB IAB spec and thus supported as extensions.
Value |
Type |
Description |
---|---|---|
ssp |
string |
(Required) The Supplier identification string, for example |
at |
string |
(Recommended) Passes additional auction types used by some Suppliers which fall outside those covered in the Open RTB specification.
|
ads_txt |
object |
(Recommended) Contains the |
object |
This field is optional and is used only in Google AdX bid requests, see Google Object. |
|
wt |
float |
The SmartSwitch bid weight. This field shows the total number of bid requests with the same SmartSwitch Score that this Bid Request represents. This number can be used to calculate the amount of traffic of this type that would be received if SmartSwitch were turned off. Any bid request that you receive with this weight (X) is highly likely to be sent X times without SmartSwitch filtering. See the SmartSwitch Bid Request Weight section for more details. When this field value equals 1, there are no unsent bid requests with a matching score. |
Ads.txt Object¶
The ext.ads_txt
object will contain the verified details of the Supplier and
Publisher trading relationship.
Value |
Type |
Description |
---|---|---|
status |
int |
(Required) Indicates what information the ads.txt file contained regarding this Suppliers selling relationship with the publisher:
|
auth_id |
string |
Passes the TAG ID if present in the ads.txt file, e.g. |
pub_id |
string |
(Required) The unmodified publisher ID at that Supplier e.g., Note: In the standard Publisher object, BidSwitch passes the |
Google Object¶
Value |
Type |
Description |
---|---|---|
detected_vertical* |
array of objects |
List of detected vertical values as defined by Google, see Detected_vertical Object |
Detected_vertical Object¶
Value |
Type |
Description |
---|---|---|
id |
integer |
The vertical ID as defined by AdX docs, for example, |
weight |
float |
Weight for this vertical, in the (0.0, 1.0) range. More relevant
verticals have higher weights, for example, |