Site Context

Site Object Properties

Value	Type	Description
id	string	(Recommended) An exchange specific identifier comprised of the Supplier’s exchange name, and the target site ID appended following an underscore. For example, if a Supplier such as Rubicon sends a bid request for site ID "123", the field becomes "rubicon_123"
name	string	Site name (may be masked by publisher request), for example, "Test Site"
domain	string	Domain of the site, used for advertiser side blocking. "testsite.com"
pub	object	Publisher object, for more information, see the Publisher Object section.
cattax	int	The taxonomy in use for the cat, sectcat, and pagecat attributes. The default is "2" 1 IAB Content Category Taxonomy 1.0. 2 IAB Content Category Taxonomy 2.0; www.iab.com/guidelines/taxonomy 3 IAB Ad Product Taxonomy 1.0.
cat	array of strings	Array of content categories for the site, based on cattax, e.g., ["IAB1", "IAB2-3"]
sectcat	array of strings	Array of content categories for this section of the site, based on cattax, e.g., ["IAB1", "IAB21"]
pagecat	array of strings	Array of content categories for this page, based on cattax, e.g., ["IAB1", "IAB2-3"]
privpolicy	integer	Indicates if the site has a privacy policy, where 0 = No and 1 = Yes.
page	string	URL of the page where the impression will be shown. "http://testsite.com/main.asp"
ref	string	Referrer URL that caused navigation to the current page, for example, "http://testsite.com/main.asp"
mobile	integer	Mobile-optimized signal, where 0 = No and 1 = Yes.
amp	integer	Indicates if the page is built with AMP HTML, where 0 = No and 1 = Yes

Site JSON Example

{
    "site":{
        "id":"criteo_1234",
        "name":"Example Site",
        "domain":"examplesitedomain.com",
        "amp":0,
        "cattax":2,
        "cat":[
            "278",
            "279"
        ],
        "mobile":1,
        "pub":{
            "id":"criteo_9876",
            "name":"Example Publisher, Inc.",
            "domain":"examplepubdomain.com"
        }
    }
}